Cable News News

Remember when the Cable News Network was the most trusted name in news? The best source of unbiased reporting in commercial television? Well, CNN is still a reliable news source, but no one cares thanks to the more partisan successes of MSNBC and especially Fox. In response to its low ratings, the once-vaunted cable news channel has re-arranged the deck chairs on its sinking ship, with more of an emphasis on reporting than on commentary. It's not the CNN is tone-deaf to the trends that favor punditry. It's that they obviously haven't done punditry well enough to compete with the partisan news channels.

Gone is Eliot Spitzer, the disgraced former new York governor. His old partner Kathleen Parker left a while ago, because Spitzer was seen to better as a solo act. But, apparently, not much better, as viewers still found the show boring. Thus, it's been canceled. If I were Chuck Todd at MSNBC, I'd be worried. His show, "The Daily Rundown," started out with a female co-host - Savannah Guthrie - but now features just Chuck Todd, along with a panel of pundits who join him at the end. And the show has only gotten more ridiculous.

For now, at least, Anderson Cooper's "AC360" will air at 8 PM Eastern on CNN and repeat at its current time slot, 10 PM Eastern. Spake Gloria Vanderbilt's son, "I'm looking forward to the new time slot and am (and am?) excited to share AC360 with a new audience at 8 P.M., while still connecting with my regular viewers at 10 P.M."

He's kidding, right?

In the fall, CNN is starting a news program to be hosted by former CNBC personality Erin Burnett at 7 P.M. Eastern, with John King's show moved up to 6 P.M. Eastern. None of these folks are partisan pundits - which is what CNN wants to make clear.

Over at MSNBC, things seems to have settled down for the moment. Ed Schultz is settling into his 10 P.M. Eastern slot comfortably, and after a hiatus, he brought back "PsychoTalk," a segment of outrageous statements made by (mostly) Republican politicians. In between the time Schultz dropped his segment under pressure from MSNBC bosses and the time he brought it back, he had a segment called "The TakEDown," which was really "PsychoTalk" with a different name.

Cenk Ugyur has done a pretty decent job in the 6 P.M. Eastern hour, but there's a reason his air time doesn't have a name; it isn't really a show. It's just a block of time Uygur - or anyone who happens to be available (Al Sharpton has been substituting for Ugyur recently) - fills between the original and repeat airings of Chris Matthews's show.

Keith Olbermann's new show on Current TV? I haven't had much time for that, though commenting on that will require a separate blog entry.