XX Doesn't Mark The Spot

Note to morons: To answer your inevitable question why the makers of an alcoholic beverage like Dos Equis beer are sponsoring the Winter Olympics - the "XX Winter Olympic Games" - the XX is a Roman numeral twenty, meaning this is the twentieth winter Olympiad. The International Olympic Committee is not letting a beer company endorse these Games! :-p

And to those ESPN dudes who thought this was a double-extreme version of the X Games, sorry to have to tell you otherwise. :-D